Musa Mohamed
Senior Medical Sales Representative
Profile summary
• 5 years as senior medical sales representative for Spimaco-Addwaeih with 1000 to 5000 employees, and up to SAR 1.682M revenue. • Supported introducing of 6 new launched products to HCPs capturing 15% market share. • Exceeded annual targets by 20% across 100+ healthcare accounts in medical and pharmaceutical sectors. • Skilled in territory optimization using CRM system, client education programs that led to a 18% increase in retention.
Career highlights
Spearheaded New Product Training Programs: Developed and implemented comprehensive training programs for 6 new product rollouts across 5 districts, achieving a 90% HCP adoption rate within priority hospitals.
Key skills
Professional experience
• Scheduled 1,200+ annual HCP visits across 100+ accounts in 5 districts, resulting in 22% increase in referrals and stronger account loyalty. • Drove sales performance, consistently achieving 20% over annual targets through structured detailing and relationship management. • Executed 6 new product rollouts across 5 districts, organized account onboarding and trained HCPs, achieving 90% adoption rate within priority hospitals. • Built and delivered clinical presentations and disease-awareness activities in hospitals increasing referrals and utilization by 22%. • Implemented account-level follow-up procedures that reduced returns and improved stock rotation by 30%. • Directed sales for diverse pharmaceutical portfolio including (analgesic, PPI, Iron and CNS) achieving 25% annual revenue growth across the segments.
- Scheduled 1,200+ annual HCP visits across 100+ accounts in 5 districts, resulting in 22% increase in referrals and stronger account loyalty
- Drove sales performance, consistently achieving 20% over annual targets through structured detailing and relationship management
- Executed 6 new product rollouts across 5 districts, organized account onboarding and trained HCPs, achieving 90% adoption rate within priority hospitals
- Built and delivered clinical presentations and disease-awareness activities in hospitals increasing referrals and utilization by 22%
- Implemented account-level follow-up procedures that reduced returns and improved stock rotation by 30%
• Penetrated 5 new hospital accounts by identifying service gaps and presenting tailored solutions, exceeding individual quota by 30% and directly boosting regional revenue. • Achieved 130% of target goals within two years through effective territory penetration and relationship building. • Trained physicians and pharmacy teams on new product benefits and appropriate use, contributing to 18% prescription uplift. • Assisted regional product launches and collaborated on clinical education events and resulting in a 20% increase in requests for product information.
- Penetrated 5 new hospital accounts by identifying service gaps and presenting tailored solutions, exceeding individual quota by 30% and directly boosting regional revenue
- Achieved 130% of target goals within two years through effective territory penetration and relationship building
- Trained physicians and pharmacy teams on new product benefits and appropriate use, contributing to 18% prescription uplift
- Assisted regional product launches and collaborated on clinical education events and resulting in a 20% increase in requests for product information
• Led successful market introduction of Probiotic product line growing profits by 15%. • Increased utilization in 12 hospitals through targeted medical presentations. • Identified and engaged 10+ high-potential specialists in underserved areas of the region, leading to a rise in product adoption. • Designed an informative marketing brochure for Altaflora, significantly enhancing product awareness and supporting sales growth within gastrointestinal, pediatric markets and in regional medical conferences.
- Led successful market introduction of Probiotic product line growing profits by 15%
- Increased utilization in 12 hospitals through targeted medical presentations
- Identified and engaged 10+ high-potential specialists in underserved areas of the region, leading to a rise in product adoption
- Designed an informative marketing brochure for Altaflora, significantly enhancing product awareness and supporting sales growth within gastrointestinal, pediatric markets and in regional medical conferences